Work

Here are just a few examples of projects I’ve worked on.

Display ad copy for Tesco

I worked with a local design agency on display advertising for Tesco. Display ads have to make an instant impression and connection with users, using as few words as possible. The client was delighted with how I managed to unite branding and messaging with the images they had chosen.

SEO web content for Blushbooth

I love Blushbooth’s products so much! They provide photo booths for weddings and events that hook up to social media. The GIF booth and Camper Van Booth are my two particular faves. I was approached by Blushbooth to produce some new content and edit existing content to help boost the website’s search ranking for specific terms.

Making the content SEO-friendly was fairly straight-forward, but the real challenge with this job was making every page unique and relevant – since Blushbooth offer the same product across numerous locations in the UK.

The content I produced isn’t live on the site just yet, but you can see a little snippet here…

Blog posts for the Scottish Book Trust

Thanks to my interest in fiction writing, I’ve had the opportunity to contribute to the Scottish Book Trust’s blog. Here is a snippet of one blog post, you can read the full articles via the links below.

Read the full blog posts here:

5 benefits of joining a writers’ group

5 ways improv can make you a better writer

Course content for Shaa Wasmund MBE

Shaa is a hugely successful entrepreneur, businessperson and bestselling author. So, of course, I was over the moon when she wanted to work with me! I produced content for Shaa’s online How To Write A Bestseller digital course, as well as email and social media copy.

Email newsletters and blog posts for Paul Bradford Sugarcraft School

Since I am a very competitive person, I enjoy the challenge of creating email campaigns. Creating eye-catching subject lines that simply HAVE to be opened and seeing the open rate go through the roof gives me such a sense of satisfaction.

Paul Bradford is one of the best known figures in the cake decorating world and I’ve had the pleasure of working with their SEO agency, Transparent Digital, on web content, content strategy, emails, social media and blog posts. And I mean, c’mon, who doesn’t love cake?

My own thang

I’ve also got my own thing going on over at The Art of Rest, check it out!

want to see more?

I’ve got plenty more where that came from, so if you have something specific in mind, just drop me a line.