About

Who the blazes is Louise Boyd? Excellent question. I’ll let you choose if you’d like to know the top level stuff or my deepest darkest secrets (kind of). Of course, like most people, I love to talk about myself, so if there’s anything else you’d like to know just ask me. Grab a cuppa, let’s begin…

The brief answer

I am Louise Boyd.

I am passionate about words, and communicating the best possible ‘you’ to your clients. With 8+ years of professional writing experience under my belt, I’ve been lucky to work with some incredible brands and across a huge number of different subjects.

I’m a self-employed writer. After working at digital agencies and in-house – both public and private sector – I am loving the opportunity to work more closely with my clients. It’s wonderful to be able to bring creativity, ideas and my own stamp of quality to everything I do. And I get as excited about my clients’ successes as they do.

The longer answer

I am Louise Boyd.

Over the last seven years I have worked across a huge range of topics for some of the biggest names in the business – Boots, Bupa, Topshop, Autoglass, M&S Money, Forestry Commission, Radisson Blu, British Airways, Rackspace – to name just a few.

I have a Masters in Creative Writing from the University of Edinburgh and have published several pieces of fiction and non-fiction.

Whether you’re looking for a light-hearted blog post, some persuasive web copy, technical product descriptions or a serious business newsletter, there is no subject to which I cannot turn my pen.

Experience. I’ve produced all sorts of content: blog posts, web pages, newsletters, articles, press releases, social content and creative projects. I understand the importance of balancing SEO, branding and usability. In addition to writing content, I tweak, proofread and edit it too – with the eyes of a hawk and the grammar of a pedantic English teacher.

Creativity. If you’re looking for ideas, I have a never-ending supply. Whether you’re looking for a new way to connect with your customers on social media or want to nail down your company’s tone of voice, I can offer a fresh perspective. I use tools to find out what’s trending, or delve into audience insights to tap into the type of content that truly resonates with your followers.

Professionalism. I take pride in working to the highest of standards. Good communication is a key element in producing perfect web content, so I’m a good listener. It’s my business to take your business seriously.

Also, I’m in Mensa. Which kind of feels like a humble-brag, but there you go.

Want to stalk me a little more? Feel free to take a look at my LinkedIn profile.